LABEL.M South Africa

LABEL.M South Africa

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LABEL.M Personalised Haircare by TONI&GUY led by Global Brand Director Sacha Mascolo-Tarbuck Created in London in 2005 by Toni Mascolo.

Our mission is to inspire and nurture creativity and individuality in professional stylists and clients around the world. label.m was born out of the love for creativity and passionate dedication to the craft of hairdressing. The many years of product development experience combined with the legendary artistic team's vision fuel the development of new styling techniques and dynamic product innovations that epitomize the latest couture and fashion trends through hair. Education is at the heart of our brand. We learn from the best to guarantee exceptional styling results and the ultimate salon experience for our clients. label.m stylists benefit from the highest level of education across 18 Academies globally by the TONI&GUY International Artistic Team, winners of over 50 British Hairdressing Awards. We believe the philosophy of motivation, inspiration and education is fundamental to our success. Our campaigns celebrate the connection between who we are and hair as a tool
of authentic self-expression, when we feel restricted in many other areas of our lives. At its heart, our teams and long-standing collaborators showcase their diverse stories on the importance of hair in shaping their identity.
#labelmword #mylabelm #personalisedhaircare

30/09/2026

Your hair’s summer saviour is coming soon...

27/09/2026

The dream routine, bottled. Wash. Rinse. Reveal.

Label.M Diamond Dust Shampoo and Conditioner Duo is your first step to salon-shine, every single day. Watch the transformation from wash to wow.

Shop Lable.M online, or become a stockist - link in our bio!

25/09/2026

Your hair deserves better than harsh chemicals. Lable.M's ranges are biocompatible, gentle, and formulated for real results, no compromises.

Salon-grade care, made for you.

Shop online, or become a Label.M stockist - Link in our bio!

23/09/2026

Diamond Dust, but make it personalised.

Label.M's Leave-In Conditioner smooths, protects and adds that salon-fresh shine, no rinse required. Real results, real routine. ✨

Shop online, or become a Label.M stockist - Link in our bio!

Photos from LABEL.M South Africa's post 21/09/2026

Beautiful hair, lighter footprint. ♻️

All Label.M's packaging is 100% recyclable and made with 30% PCR, because premium care and conscious choices go hand in hand.

Same salon-quality results, packaged with the planet in mind.

Shop online, or become a Label.M stockist - Link in our bio!

20/09/2026

Flat hair, meet your glow-up. ✨ Diamond Dust Shampoo and Conditioner turn dull, lifeless strands into shine you can't ignore.

How to use:
Lather Diamond Dust Shampoo through wet hair, focusing on the scalp.
Follow with Diamond Dust Conditioner from mid-lengths to ends for that instant softness and shine.
Style as usual and watch your hair do the work.

Pull yourself together, we've got the rest. Shop online, or become a Label.M stockist - Link in our bio!

18/09/2026

Did you know? 80% of our products are vegan.

That's clean, biocompatible formulation without compromising on salon-grade performance.

Shop online, or become a Label.M stockist - Link in our bio!

16/09/2026

Diamond-infused care, weightless results.

💎 Microfine Diamonds clarify & shield.
🌹 White Rose Petal Oil hydrates.
🌱 Linseed Extract repairs.
🔁 One routine, three powerhouse benefits.

Stronger. Shinier. Heat-protected.

Shop online, or become a Label.M stockist - Link in our bio!

14/09/2026

90% of our range is sulphate-free. Gentle cleansing, without compromising on performance.

Shop online, or become a Label.M stockist - Link in our bio!

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Telephone

Address


65 Bofors Circle
Cape Town
7925

Opening Hours

Monday 08:30 - 16:30
Tuesday 08:30 - 16:30
Wednesday 08:30 - 16:30
Thursday 08:30 - 16:30
Friday 08:30 - 15:30

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