Yellow Shea

Meet ALA alumni Chebet from Kenya. As you can see she is a proud Yellow Shea customer currently enjoying the effects our hair growth oil has on her hair.

You can now follow us on Instagram for more updates about our products.

As you can see, we have updated the branding to our products and improved the formula to our hair growth oil in order to ensure that you, our customers are getting better than your money's worth.

Meet the new addition to the team: Sean K. Kinyanjui

Sean Kinyanjui is a Kenyan second year student enrolled in the African Leadership Academy. He is the new Branding and Product Design personnel at Yellow Shea. He is an entrepreneur at heart, using his skills in web design, graphics and project management in Yellow Shea as well as his own company based in Kenya; Nafasi Energy.
Sean is excited for the future of Yellow Shea and we are excited to see his many contributions towards it.

Over the past month, the Yellow Shea team has launched two products.

The first being, The Hair Growth Oil, filled with numerous essential oils which helps to stimulate growth and provide shine to the hair.

The second being, The Hair Butter which is enriched with Shea butter to moisturise and hydrate the hair.

Keep it simple. Keep it Yellow Shea

Oreoluwa Onabanjo is a second year student at the African Leadership Academy. She enjoys stage performances, public speaking and marketing ideas. Ore plans to continue her studies in business and public relations and currently is in charge of marketing for Yellow Shea.

David Lewis is a Nigerian student currently enrolled in the African Leadership Academy. He enjoys playing football and he is very interested in fashion. He aims to make African clothings more accessible globally. He enjoys sourcing raw materials from the African continent and currently manages the finances of Yellow Shea.

Ratinoi Kuntai is a Kenyan student currently attending the African Leadership Academy. She manages Public Relations for Yellow Shea. Prior to attending ALA she was involved in a community development organisation named EcoManyatta whereby she worked closely with the people in giving advise on more sustainable ways of living and economic ventures they can pursue. In future, she would like to invest in the Maasai Fashion Industry.

Habby Ka is a Senegalese student currently enrolled at the African Leadership Academy. She is passionate about entrepreneurship and development studies. As one of the founding members of Yellow Shea, she aims at changing the perceptions of African beauty and creating products accustomed to African hair. She is currently the logistics personnel of Yellow Shea.

Mário Tomar is a Cape Verdean student currently enrolled in the African Leadership Academy. He is very passionate about hair and aims to revolutionize the beauty industry in the african continent and change the way African beauty is perceived. Mário is one of the founders of Yellow Shea and currently is the administrator of the enterprise.

Our Story

In 2015 two students, Mario Tomar and Haby Ka , studying at the African Leadership Academy (ALA) founded Yellow Shea, a natural hair products enterprise. Mário had begun producing natural hair products in his room since he arrived at the school and had thought about expanding this idea and making it something bigger. In Senegal, Haby produced hair accessories and was keen on changing the unauthentic beauty standards and perceptions of African hair that she grew up around. The Entrepreneurial Leadership department at the African Leadership Academy provided the two founders with the perfect platform, an Original Idea for Development (OID) project, where students would come up with an idea to solve a problem in their communities and create a business plan for the solution they came up with. Later on, during the Student Ideas Festival in 2015 whereby the different entrepreneurial projects from ALA students are celebrated, Yellow Shea won first place for an outstanding pitch and the idea was then incorporated into the student enterprise program at the school. This saw the addition of new members to the team; Oreoluwa Onabanjo , T-noy T-noy and David Lewis. Currently, Yellow Shea produces and sells natural hair products made from African raw materials and sells them to the ALA community. The enterprise also has a set of social media platforms that aim to share content around its product line, African hair and seeks to create a platform for African hair and beauty expression and appreciation. In future, Yellow Shea aims to expand its reach and influence by attaining its goal of becoming a Pan-African hair company.